JHSF is a Brazilian real estate company which deals with development and management of high-end real estate investments. Most of their investments are in the high end residential and shopping malls property. JHSF was established in 1972. Most of its investments are in the Brazilian high-end markets as well the US market. They also have a presence in Uruguay. JHSF was the first company to engage in this level of high-end property investments targeted at the highest income earners in the society today. The company engages in the building of executive airports, hotels, restaurants, and shopping malls. Since its inception in 1972 JHSF has invested in property that covers over 6 million square meters of land.
JHSF investment in shopping malls started in 2001 when they built the Metro Santa Cruz Shopping Centre. This mall has a subway integrated into it and it is the first such mall to be built-in Brazil. At the age of 27, Jose Auriemo Neto was appointed to the position of CEO of the company. As a young executive, he dedicated his efforts to grow the company further. He intensified the efforts of the company in investing in high-end property. Jose is the brain behind the company’s parking lot known as Park Bem. He created the parking lot when he was just 17 years of age. JHSF company as from 2006 started the construction of Cidade Jardim Complex. This is the mall in which Cidade Jardim is found. This is the market that sells the most luxurious items in the Brazilian market. Cidade Jardim shopping center has a Park City Garden, made up of 9 residential towers, and a corporate sector for the City Garden, which is made up of 3 commercial towers.
José Auriemo Neto
José Auriemo Neto is a Brazilian entrepreneur who is the head of JHSF. Under his leadership, the firm has recorded huge growth than ever witnessed in the firm’s history. JHSF has been behind major real estate projects carried and continue to be carried out in the cities of Sao Paulo, Salvador. Jose has also led the firm in retail investments. He has signed a number of trade agreements with some big brands in the world such as Jimmy Choo, Pucci and Hermes.